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	<title>mLab</title>
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	<link>http://www.mlab.co.za</link>
	<description>Mobile Application Laboratory of Southern Afrca</description>
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		<title>Seedstars World Cape Town 2013</title>
		<link>http://www.mlab.co.za/seedstars-world/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=seedstars-world</link>
		<comments>http://www.mlab.co.za/seedstars-world/#comments</comments>
		<pubDate>Fri, 17 May 2013 12:58:49 +0000</pubDate>
		<dc:creator>siyanda</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Aftarobot]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[investors]]></category>
		<category><![CDATA[pitching]]></category>
		<category><![CDATA[Seedstarworld]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=1043</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>On the 10 May 2013 Cape Town played host to the South African leg of the international Seedstars World competition where  two of our startup participated. We interviewed Obakeng Matlhoko about their experience in participating in the Seedstars World finals. AftaRobot &#8211; Obakeng Matlhoko Tell us a little about your company? Sowertech was founded by Nathi [...]]]></description>
				<content:encoded><![CDATA[<p style="text-align: justify;">On the 10 May 2013 Cape Town played host to the South African leg of the international <a href="http://www.seedstarsworld.com">Seedstars World</a> competition where  two of our startup participated.</p>
<p style="text-align: justify;">We interviewed Obakeng Matlhoko about their experience in participating in the Seedstars World finals.</p>
<p style="text-align: justify;"><strong><span lang="EN-GB" style="color: #222222; font-size: 10pt; background-color: #ffffff; line-height: 16px; font-family: Verdana, sans-serif;"><a href="http://www.sowertech.com">AftaRobot</a> &#8211; Obakeng Matlhoko</span></strong></p>
<p style="text-align: justify;"><a href="http://www.mlab.co.za/files/2013/05/Screen-Shot-2013-05-17-at-2.06.06-PM.png"><img class="alignleft  wp-image-1048" alt="AftaRobot" src="http://www.mlab.co.za/files/2013/05/Screen-Shot-2013-05-17-at-2.06.06-PM.png" width="306" height="200" /></a></p>
<p style="text-align: justify;"><strong>Tell us a little about your company?</strong></p>
<p style="text-align: justify;"><a href="http://www.sowertech.com">Sowertech</a> was founded by Nathi Tshabalala and Obakeng Matlhoko in September 2011 and was the first gold-member of <a href="http://www.mlabsa.co.za">mLab Southern Africa</a>. In 2012 the company won the inaugural <a href="http://gic.theinnovationhub.com/">Gauteng Innovation Competition</a> in the mobile stream with an a mobile app that helps professional trainers and coaches to assess their learners.</p>
<p style="text-align: justify;">Sowertech is a mobile applications developer. The company has developed and launched the pilot of Afta-Robot, a suite of enterprise mobile apps that make it easy for minibus taxi associations to manage and share taxi business information. Afta-Robot also consists of a consumer app for minibus taxi commuters which allows the commuter to “request a taxi” using a mobile device.</p>
<p style="text-align: justify;"><strong>What was your experience?</strong></p>
<p style="text-align: justify;">Our experience with pitching AftaRobot at Seedstars World was eye opening. The feedback that we received from the judges and fellows startups that attended the event was encouraging. It meant that in AftaRobot we have a &#8220;hot&#8221; app. To participate in this event meant that AftaRobot was among the top ten apps that were invited to pitch to Seedstars World investor in South Africa.</p>
<p style="text-align: justify;"><strong>What have you learned?</strong></p>
<p style="text-align: justify;">We have learnt that the competition out there is tough. Transportation focused apps have to compete with apps that support mobile payment. We also learnt that AftaRobot is a solution that has immense social impact and a potential to change the lives of “ordinary” South Africans.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Nokia Asha Developer Challenge 2013</title>
		<link>http://www.mlab.co.za/ashachallenge2013/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=ashachallenge2013</link>
		<comments>http://www.mlab.co.za/ashachallenge2013/#comments</comments>
		<pubDate>Fri, 17 May 2013 11:34:47 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[Asha]]></category>
		<category><![CDATA[Asha 311]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[Java]]></category>
		<category><![CDATA[Lumia 920]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[nokia]]></category>
		<category><![CDATA[nokia JBL speaker]]></category>
		<category><![CDATA[Nokia purity headset]]></category>
		<category><![CDATA[Prizes]]></category>
		<category><![CDATA[sdk]]></category>
		<category><![CDATA[Series 40]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=1039</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>With millions of Nokia Asha devices in market and awesome new devices joining the Asha family this year the opportunities for java developers are becoming a lot more exciting thanks to the demand for more innovative and beautiful applications for the lower and mid segment of the market. To sweeten the deal and get you [...]]]></description>
				<content:encoded><![CDATA[<p>With millions of Nokia Asha devices in market and awesome new devices joining the Asha family this year the opportunities for java developers are becoming a lot more exciting thanks to the demand for more innovative and beautiful applications for the lower and mid segment of the market.</p>
<p style="text-align: justify;">To sweeten the deal and get you inspired, Nokia in partnership with mLab is launching the Asha Series 40 Challenge!</p>
<p style="text-align: justify;"><strong>Who should enter:</strong></p>
<ul style="text-align: justify;">
<li>If you are resident in South African and publish under a South African Nokia developer account.</li>
<li><span style="line-height: 13px;">If you have an existing application on another Java platform and can port it to Nokia Asha Series 40 Full Touch by 17 June 2013.</span></li>
<li>If you have an existing application on Series 40 QWERTY and can port it to Nokia Asha Series 40 Full Touch by 17 June 2013.</li>
<li>If you can create a new application for  Nokia Asha Series 40 Full Touch by 17 June 2013.</li>
</ul>
<p style="text-align: justify;"><strong>Prizes:</strong></p>
<p style="text-align: justify;"><strong>1st Prize</strong>: The winner of the challenge will get a super bundle of goodies and support to commercialize their app worth a wapping R40,000!</p>
<p style="text-align: justify;">The bundle includes:</p>
<ul style="text-align: justify;">
<li><a href="http://www.nokia.com/za-en/products/phone/lumia920/">Nokia Lumia 920</a></li>
<li><a href="http://www.nokia.com/za-en/products/accessory/wh-930/">Nokia Purity Stereo Headset (WH-930)</a></li>
<li><a href="http://www.nokia.com/za-en/products/accessory/md-100w/">JBL PowerUp Wireless Charging Speaker (MD-100W)</a></li>
<li><a href="http://www.nokia.com/za-en/products/phone/311/">Nokia Asha 311</a></li>
</ul>
<p style="text-align: justify;">mLab is offering the winning app developer access to our Accelerator &amp; Launch Lab program for 2013 to assist with the commercialization of the winning app.</p>
<p style="text-align: justify;"><strong>2nd Prize:</strong></p>
<ul style="text-align: justify;">
<li><span style="line-height: 13px;"><a href="http://www.nokia.com/za-en/products/phone/311/">Nokia Asha 311</a></span></li>
<li><a href="http://www.nokia.com/za-en/products/accessory/wh-930/">Nokia Purity Stereo Headset (WH-930)</a></li>
</ul>
<p style="text-align: justify;"><strong>3rd Prize:</strong></p>
<ul style="text-align: justify;">
<li><a href="http://www.nokia.com/za-en/products/phone/311/"><span style="line-height: 13px;">Nokia Asha 311</span></a></li>
</ul>
<p style="text-align: justify;">mLab is offering both 2nd &amp; 3rd place winners access to our Ideas Lab program for 2013 to assist with the further development of the app concept to potentially qualify for our Accelerator and Launch Lab programs for 2013.</p>
<p style="text-align: justify;"><strong>How to enter</strong></p>
<p style="text-align: justify;"><strong>Step 1</strong></p>
<ul style="text-align: justify;">
<li><span style="line-height: 13px;">Develop your application on the Nokia SDK for Java 2.0. <a href="http://www.developer.nokia.com/Develop/asha/java/">Developing for Asha and the SDKs</a></span></li>
<li>Publish your application before midnight on 17 June. <a href="http://www.developer.nokia.com/Distribute/Nokia_Store_guidelines.xhtml">Publishing to Nokia Store</a></li>
<li>Applications that pass the Nokia Store Quality checks are eligible for prizes.</li>
</ul>
<p style="text-align: justify;"><strong>Step 2</strong></p>
<p style="text-align: justify;">Come back to this page once your application is successfully published and passed QA. Complete the form below:</p>
<p style="text-align: justify;">
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                            <h3 class='gform_title'>Nokia Asha Series 40 Challenge</h3>
                            <span class='gform_description'>To enter the challenge you need to publish a Nokia Series 40 Full Touch Application and complete this form before 17 June 2013</span>
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]]></content:encoded>
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		</item>
		<item>
		<title>Join our Freelance Community</title>
		<link>http://www.mlab.co.za/join-freelance/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=join-freelance</link>
		<comments>http://www.mlab.co.za/join-freelance/#comments</comments>
		<pubDate>Thu, 16 May 2013 14:43:51 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[blackberry]]></category>
		<category><![CDATA[code]]></category>
		<category><![CDATA[designer]]></category>
		<category><![CDATA[developers]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[freelance]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[nokia]]></category>
		<category><![CDATA[s40]]></category>
		<category><![CDATA[Windows Phone]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=1037</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>]]></description>
				<content:encoded><![CDATA[
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                            <h3 class='gform_title'>Freelance Developers & Designers</h3>
                            <span class='gform_description'>If you consider yourself a super dev or designer with a passion for code or graphic design and who enjoys the freedom of freelance work then you need to join our Freelance Community.

Choose from a range of apps to partner on or make your super skills available to our partners on a project basis.

Complete the form below and we will get in touch. </span>
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		</item>
		<item>
		<title>AftaRobot Pilot Launch</title>
		<link>http://www.mlab.co.za/aftarobot-pilot-launch/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=aftarobot-pilot-launch</link>
		<comments>http://www.mlab.co.za/aftarobot-pilot-launch/#comments</comments>
		<pubDate>Wed, 27 Mar 2013 13:44:21 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[armsta]]></category>
		<category><![CDATA[mLab]]></category>
		<category><![CDATA[sowertech]]></category>
		<category><![CDATA[taxi]]></category>
		<category><![CDATA[ussd]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=997</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>Yesterday saw the launch of a pilot program to modernize the local taxi industry through mobile technology. Sowertech in partnership with the Alexandra, Randburg, Midrand and Sandton Taxi Association (ARMSTA) officially launched a range of mobile services for commuters as well as the enterprise side of the association at an event held in Alexandra. While [...]]]></description>
				<content:encoded><![CDATA[<p style="text-align: justify;">Yesterday saw the launch of a pilot program to modernize the local taxi industry through mobile technology.</p>
<p style="text-align: justify;"><a href="http://www.mlab.co.za/aftarobot/">Sowertech</a> in partnership with the Alexandra, Randburg, Midrand and Sandton Taxi Association (ARMSTA) officially launched a range of mobile services for commuters as well as the enterprise side of the association at an event held in Alexandra.</p>
<p style="text-align: justify;">While location based technology is nothing new, many of the estimated 40 million daily commuters still do not own devices with GPS and as such the team from Sowertech developed AftaRobot to provide smart commuter services through USSD and smart apps.</p>
<p style="text-align: justify;">The pilot is the first phase of rolling out the services nationally and across Africa and will initially focus on 2 routes within the Johannesburg region.</p>
<p style="text-align: justify;">To learn more about AftaRobot visit www.aftarobot.com or contact Siyanda@mlab.co.za</p>
<p style="text-align: center;"><a href="http://www.mlab.co.za/files/2013/03/Screen-Shot-2013-03-27-at-3.49.18-PM.png"><img class=" wp-image-998 aligncenter" alt="Aftarobot" src="http://www.mlab.co.za/files/2013/03/Screen-Shot-2013-03-27-at-3.49.18-PM.png" width="578" height="424" /></a></p>
<p>&nbsp;</p>
<h2><b><span style="font-family: Georgia; font-size: medium;"> </span></b></h2>
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		</item>
		<item>
		<title>International Space Apps Challenge coming to South Africa</title>
		<link>http://www.mlab.co.za/international-space-apps-challenge-coming-to-south-africa/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=international-space-apps-challenge-coming-to-south-africa</link>
		<comments>http://www.mlab.co.za/international-space-apps-challenge-coming-to-south-africa/#comments</comments>
		<pubDate>Fri, 08 Mar 2013 10:50:19 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[Hackathon]]></category>
		<category><![CDATA[NASA]]></category>
		<category><![CDATA[Space]]></category>
		<category><![CDATA[Spaceappschallenge]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=993</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>REGISTER NOW!]]></description>
				<content:encoded><![CDATA[<p>We are super excited to announce that registrations are now open for the South African leg of the International Space Apps Challenge.</p>
<p>mLab Southern Africa and Dimension Data are partnering to host this exciting challenge on 20 &amp; 21 April 2013. We are calling all innovators, designers, developers and geeks galore to join us and over 60 other global locations including the International Space Station.</p>
<p>This 48 hour event will give you and your team over 55 challenges to choose from and covers everything from design to technical challenges.</p>
<p><a href="http://spaceappschallenge.org">Register Now </a>for the biggest and most exciting event of the year.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>mLab Studio</title>
		<link>http://www.mlab.co.za/mlab-studio/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=mlab-studio</link>
		<comments>http://www.mlab.co.za/mlab-studio/#comments</comments>
		<pubDate>Mon, 11 Feb 2013 16:08:15 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=949</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>Now get all the latest geek worthy trainings, news, reviews and event videos from mLab all on youtube]]></description>
				<content:encoded><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>Now get all the latest geek worthy trainings, news, reviews and event videos from mLab all on youtube]]></content:encoded>
			<wfw:commentRss>http://www.mlab.co.za/mlab-studio/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>mLab accelerator</title>
		<link>http://www.mlab.co.za/mlab-accelerator/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=mlab-accelerator</link>
		<comments>http://www.mlab.co.za/mlab-accelerator/#comments</comments>
		<pubDate>Sun, 10 Feb 2013 09:38:36 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=919</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>building a mobile business takes time, starting one shouldn't]]></description>
				<content:encoded><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>building a mobile business takes time, starting one shouldn't]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>mLab Dev Hub</title>
		<link>http://www.mlab.co.za/mlab-dev-hub/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=mlab-dev-hub</link>
		<comments>http://www.mlab.co.za/mlab-dev-hub/#comments</comments>
		<pubDate>Sat, 09 Feb 2013 13:22:23 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[api]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[blackberry]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[code]]></category>
		<category><![CDATA[developer]]></category>
		<category><![CDATA[device specs]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[maps]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[mLab]]></category>
		<category><![CDATA[mxit]]></category>
		<category><![CDATA[nokia]]></category>
		<category><![CDATA[qualcomm]]></category>
		<category><![CDATA[samsung]]></category>
		<category><![CDATA[sdk]]></category>
		<category><![CDATA[Windows Phone]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=878</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>mLab has compiled a list of all the most important resources you need as a developer to get access to the best and most trusted information and tools you need to create amazing mobile applications.]]></description>
				<content:encoded><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>mLab has compiled a list of all the most important resources you need as a developer to get access to the best and most trusted information and tools you need to create amazing mobile applications.]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Windows Phone 8 events &#8211; Qualcomm &amp; Microsoft</title>
		<link>http://www.mlab.co.za/windows-8-events-qualcomm-microsoft/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=windows-8-events-qualcomm-microsoft</link>
		<comments>http://www.mlab.co.za/windows-8-events-qualcomm-microsoft/#comments</comments>
		<pubDate>Mon, 28 Jan 2013 05:48:09 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[qualcomm]]></category>
		<category><![CDATA[Windows 8]]></category>
		<category><![CDATA[Windows Phone 8]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=741</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>Come join us to explore how Windows Phone can enhance your business productivity and efficiency, securely – anywhere, anytime. Windows Phone 8 provides everything that employees need to communicate and collaborate right out of the box, easily deployed and managed in a Windows infrastructure with Exchange Server, SharePoint, or Office 365. Employees will quickly be [...]]]></description>
				<content:encoded><![CDATA[<p>Come join us to explore how Windows Phone can enhance your business productivity and efficiency, securely – anywhere, anytime.</p>
<p>Windows Phone 8 provides everything that employees need to communicate and collaborate right out of the box, easily deployed and managed in a Windows infrastructure with Exchange Server, SharePoint, or Office 365. Employees will quickly be up and running with the familiar feel of Outlook Mobile, and can access, edit and sync documents easily with Office Mobile. All data is kept safe because the entire device is encrypted, automatically protecting files when they are saved to the phone. In addition, Windows Phone 8 is protected from malware and delivers a trustworthy platform for line-of-business apps that boost productivity.</p>
<p><strong>Date:</strong> 30 January 2013<br />
<strong>Time:</strong> 11h30 – 15h30<br />
<strong>Venue:</strong> Microsoft Offices, Johannesburg</p>
<p><a href="https://msevents.microsoft.com/CUI/EventDetail.aspx?EventID=1032538585&amp;Culture=en-ZA&amp;community=0">RSVP</a></p>
<p><strong>Date:</strong> 28 January 2013<br />
<strong>Time:</strong> 11h30 – 15h30<br />
<strong>Venue:</strong> Lagoon Beach Hotel, Cape Town</p>
<p><a href="https://msevents.microsoft.com/CUI/EventDetail.aspx?EventID=1032538769&amp;Culture=en-ZA&amp;community=0">RSVP</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.mlab.co.za/windows-8-events-qualcomm-microsoft/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Citroen Creative Awards 2012</title>
		<link>http://www.mlab.co.za/citroen-creative-awards-2012/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=citroen-creative-awards-2012</link>
		<comments>http://www.mlab.co.za/citroen-creative-awards-2012/#comments</comments>
		<pubDate>Wed, 19 Dec 2012 11:14:37 +0000</pubDate>
		<dc:creator>mlab</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[citroen]]></category>
		<category><![CDATA[connected cars]]></category>
		<category><![CDATA[smartphones]]></category>

		<guid isPermaLink="false">http://www.mlab.co.za/?p=737</guid>
		<description><![CDATA[<p>Posted in <a href="http://www.mlab.co.za/category/blog/" title="Blog">Blog</a></p>CHALLENGE We use smartphones to manage our daily lives. Cars are increasingly connected and digital technology is set to change the way we travel. Imagine if you could have unlimited access to all the information on your car, whether technical (speed, fuel consumption/CO2, geolocation, onboard computer, camera pictures, etc.) or other (dealership, servicing, repairs, diagnosis, [...]]]></description>
				<content:encoded><![CDATA[<h2></h2>
<h2><a href="http://youtu.be/yiZjLACi9tc"><img class="aligncenter  wp-image-738" title="Screen Shot 2012-12-19 at 1.11.49 PM" src="http://www.mlab.co.za/files/2012/12/Screen-Shot-2012-12-19-at-1.11.49-PM.png" alt="" width="547" height="302" /></a></h2>
<h2></h2>
<h2>CHALLENGE</h2>
<p>We use smartphones to manage our daily lives. Cars are increasingly connected and digital technology is set to change the way we travel.</p>
<p>Imagine if you could have unlimited access to all the information on your car, whether technical (speed, fuel consumption/CO2, geolocation, onboard computer, camera pictures, etc.) or other (dealership, servicing, repairs, diagnosis, advice, vehicle traffic, etc.): &#8220;<strong>what innovative smartphone apps would you design to make life easier for drivers or passengers?</strong>&#8221;</p>
<p>Some of the ideas submitted will be presented on the site, to provide a basis for comments and discussion, or even to inspire you.</p>
<div>
<h2>PRIZES</h2>
<p>1st prize: €10,000<br />
2nd prize: €4,000<br />
3rd prize: €1,500<br />
Public choice prize: €1,500<br />
All the winners will receive an invitation to Paris to collect their prize and enjoy an exclusive tour of PSA&#8217;s virtual reality centre.</p>
</div>
<div>
<h2>HOW TO TAKE PART</h2>
<p><a href="http://www.citroencreativeawards.com">www.citroencreativeawards.com</a> Submit your idea with a summary and descriptive text in French or English, along with between one and three image files in JPG format for illustration. You should also give your application a title.</p>
</div>
<div>
<h2>KEY DATES</h2>
<p>12 I 17 I 2012 Competition starts<br />
02 I 10 I 2013 Competition ends<br />
02 I 13 I 2013 Voting by the public opens<br />
March 2013 Announcement of winners</p>
</div>
<div>
<h2>DOWNLOAD</h2>
<p><a href="http://www.citroencreativeawards.com/assets/files/BriefPDFEN.zip"><em></em>Brief.zip</a> (373Ko)</p>
</div>
]]></content:encoded>
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